I love blog writing and am always happy if I’m asked to write something for a client. Whether it’s ghostwriting thought leadership articles on behalf of business leaders, producing lifestyle pieces for websites, or writing articles on wine, it’s always a pleasure to put thoughts down on paper in a way that reflects the brand I’m working for and engages the reader.
Not all of what I’ve written can be shared here, but below are some examples of blogs taken from the Simply Spanish Wines website and my personal blog. I’ll be adding more as and when I can.
I’m also in the process of building up the articles on this website. So, as time goes by you’ll be able to see more of my writing on the blog.
Simply Spanish Wine Blog
Simply Spanish Wine sent out a weekly newsletter focusing on an aspect of Spanish wine – either taking a closer look at a grape variety, exploring a winemaking region, or digging deep into an aspect of winemaking. They also issued opinion pieces on relevant news stories, a focus on a particular wine with more of a sales angle, or a reflective article that was wine-related in a broader sense.
These newsletters aimed to entertain, inform, and build trust. They would then use separate marketing offers to drive wine sales.
You can download a selection of my articles (in PDF format) below. The ‘dry white wine’ article struck the right chord with the target audience. After sending out this particular newsletter, the wine sold out within 24 hours.
Looking for a blog writer?
Contact me to arrange a no-commitment call and we’ll see if I can help.